What exactly does it mean to fight from victory? Put in another phrase, and it’s clearer: Fight from a position of victory.

Just to clarify, I’m talking about the context of your life or business goals (and hopefully both at the same time). The reason why this is so powerful is because it acknowledges the role of your mindset as being crucial in determining the outcome.

Not for a second am I saying that skill set isn’t important, it’s rather that the results that you get from your skill set are 100% determined by your mindset.

How you think and what you think about will have an undeniably profound effect on the eventual outcome of your efforts. You may think that this is completely obvious. If that’s the case, you should congratulate yourself on being in the small 3% of people who understand the paramount importance of mindset in determining outcome.

How do you get to the place where you know you have the right attitudes and patterns of thought required for success?

Here’s a simple test: Look in the mirror. Stare at yourself for about 30 seconds, and after the 30 seconds is up, say, out loud "I know I’ve got what it takes", three times. Make a note of how you react to this.

Do you feel like a fraud, or feel derision or cynicism for doing such a strange thing? (Or even, perhaps foolishness).

Or, do you feel scared, perhaps realizing that you just don’t believe what you’ve just said. Or maybe you want to believe it, but you’re not sure how to get there.

The reason why mindset is so fundamental to outcome is because our thoughts and attitudes do shape the resulting actions more than anything else.

So, how do you get the mindset required for success in your life or business? Here are some things I’ve learned and am applying in my business:

  1. Find your core why – why do you want what you are straining for? Find what motivates you more than anything else to push through, and use your imagination (include all 5 senses if possible) to see that outcome in your mind, as if it is already real.
  2. Take measurable action every day to help you work towards that core why. If it’s in business, that should at least translate into income-producing activity. In your personal life, it could mean setting aside quality time to spend with the significant person or people around you.
  3. Mastermind with others – find a small group of others who are wanting success in their lives, and give one another permission to help, evaluate and train each other.
  4. Spend time in your own personal development – read, watch or listen to great leaders who share their story…let what they say impact you and  write it down.
  5. Commit yourself to leadership.

Lastly, you might find the following video helpful:


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Show Me How

I Can Join  The Most

Exclusive Community

of Entrepreneurs

On The Internet

 

 

 

 

 
 


It’s funny how things go around & come around; back in January 2009 I’d just started learning how to make money online with affiliate marketing, and I was excited about the possibilities of using the internet to earn money whilst I sleep, so that I could focus more time on my family.

I have to be very honest – I struggled. The biggest struggle was staying focused enough on one thing – there were, and now even more so, so many opportunities out there to earn a decent income, it was hard to settle on one thing.

I took a high end course on affiliate marketing, which to this day still contains a huge amount of valuable information, even though Google has changed it’s colors more times than a chameleon in the time between then and now.

Which brings me to now. You see, I’m still doing affiliate marketing, but I’m doing it incidentally, rather than focusing on it full time. At the moment, I’ve got other irons in the fire which can also generate income, but whatever business method I choose on the internet, I know that the best business model is one in which I do something once, and get paid over and over again thereafter.

In one sense, I’ve come full circle in terms of the methods I’m using to generate income online. As a business owner of a marketing company myself, I know how challenging it can be to generate consistent cashflow throught the financial year, and affiliate marketing provides me with a very helpful residual income to help pay for my ongoing business expenses.

So, how does affiliate marketing work? The nearest analogy I have, is when an actor or author gains ongoing royalties, or commissions based on work that they have created.

The methods used to generate income are surprisingly easy to do (and don’t require as much in the way of technical or computer skills as you might think).

The reason for the post title is that I’ve just stumbled across two young guys – who were teenagers when they made their first 6 figures online (in less than a year). They were both struggling undergrads (in fact, it seems like one was a college drop-out).

If you want to find out more about their story, click on the information below.

And in case you’re wondering, the links in this article are affiliate links for their product. If you’re new to the idea of affiliate marketing as a viable business model, and you’re considering ways to earn new income streams using the internet, without hesitation I would encourage you to consider becoming an affiliate as a way of getting started.

Click here Ready to make money online?

Ready to escape the 9-5 and make some serious income online? Then go ahead and check out Tycoon Cashflow. Adam Horwitz, and Derek Jay, two teens who made 129k in only 8 months online teach you how they did it. So are you ready to live the Internet lifestyle? Go ahead and visit Tycoon Cashflow.

If you’re a regular reader of this Blog, you’ll know that I regularly comment on topics such as marketing, the world economy, finance – anything which affects offline & online business.

What I haven’t told you much about is the business I’m involved with.

Mostly because I want to share the wider picture, not just what I’m doing.

But let me be straight for a second: I’m online to make money.

“And what” you might ask, “are you selling?”.

Well, it’s simple: I’m selling information. Specifically, two types of information.

One will help any offline business gain the effective marketing skills to get new clients, so it can grow despite the recession.

The other is information which will help any business to gain the skills it needs to manage its own financial investments. Think: “how to be your own fund manager, investment advisor, and wealth creation expert”.

Why did I choose these niches and not others?

Well, it was unintentional. Originally I was just looking for a way to earn money online. And I found the community that I’m now part of, which has enabled me to gain a whole gamut of skills apart from “just” online marketing.

As it turns out, there are a lot – and I mean a huge number – of people out there who are wanting to learn these skills. These are the sorts of people who are self-motivated, focused individuals who  for whatever reason, aren’t satisfied with the way things are.

Let me throw a number at you for a second. I recently heard Eban Pagan teaching (online, of course!) about just how big the information industry has now become.

Here are some staggering statistics he gave:

  • E-Book growth grew by 71% last year (Ipad & Kindle country!)
  • Self-help is an over $13 billion/year industry
  • The world-wide information market is an estimated $400 billion/year growth industry
  • The personal & corporate coaching industry alone is estimated at over $100billion/year

…so you can see, there is a thriving, exploding market mushrooming right under your nose.

Whilst traditional business models are floundering with narrow profit margins, high overheads, and no time leverage, much of the above operates 24/7 (yes, even whilst you’re asleep)  in hundreds of countries, simultaneously.

So if you are looking for a way out of the rat-race, or just looking for a way to leverage your time (so you can do  the things that you really want to do, when you want to do them), there is simply no better time to learn the skills required to become a master of online business, in one, or more niches.

Now I’m not saying you can become rich overnight (it certainly hasn’t happened that way for me, at least) – what I can say for certain is that once you have these skills, you can really begin to leverage them, and get paid, even when you sleep.

If that’s not an attractive business model, I don’t know what is.

To find out more about the training I’m involved with, fill in your details here.

The Global Economic Meltdown?


New York Stock Exchange – City fears of ‘Great Depression Mark II’ Photo: REUTERS

Edmund Conway, the Times Newspaper Economics Editor, reported recently that leading City experts have started raising the prospect of “Great Depression II” amid worries that the European economic crisis could trigger a deeper bout of chaos.

Show Me How I Can Learn Essential Financial Skills In This Economic Meltdown

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Let me ask you this: do you really believe that the so-called experts have a clue what will happen next? I believe they would be quick to say a resounding “no”. In fact, all they, and anyone else, can really say is that the economies of the world are going through an incredible and unstable shift.

No longer can we make the assumptions that once under-girded economic theory and national fiscal policy.

Today, the non-linear nature of this turbulent financial period is becoming more the norm, as markets reel at the latest financial scandal, regulatory blunder or other apocalyptic economic earthquake (example: Google “2012 pension america” and you’ll see what I mean).

So, what to do? Well, if you didn’t yet know this, during the last Great Depression, more millionaires were made (rather, they made themselves) than at any other time in the western world.

Why is this? Simply put: there were some people who understood that the old ways of doing things clearly no longer worked, and they found new ways of achieving the results they wanted.

Spin the clock forward to today, and we have a much larger version of the same basic idea: things have changed in the economic atmosphere. (Let’s push the analogy further, and say that the atmosphere is a new gas).

The biggest single shift that has been occurring over the last 30 years or so is the advent of technology.

For example, did you know, now anyone can learn how to do Forex trading? All you need is some time to learn the skill, some software, and some cash to get started.

And that’s just a tiny, tiny example: think of the number of daily online transactions that occur, if you can. The numbers are simply staggering.

So where does that leave you? Will you have a job in 6 months, or not?

Will you be able to maintain your current standard of living in the face of ever-increasing taxation that is the fallout of the government bailouts?

Do you want to do anything about it or not?

Should you learn how to get to grips with the skills that are needed now, before your job disappears?

Only you can evaluate your answers. But one thing is clear: you can’t afford to ignore what is happening, and hope that it will all go back to how it used to be, because it won’t.

The economic paradigm shift is just revving its engines, and isn’t even off the runway yet.

So make sure you take action, and get educated sooner, rather than later.

MainStreet Marketing Machines (MSMM) is explained above by Mike Koenigs, in which he shows how you can use his video marketing system for offline businesses.

In fact, Mike has set up his latest training, software and system, so that if you are an internet marketer who wants to connect with offline businesses in your area, you now can. It’s an very comprehensive package that will be a deal-maker for many struggling offline businesses for years to come.

I’m purchasing Mike’s system & will report back soon, once I’ve been using it for a while.

By the way, if you want to find out more about this system – click on the link on the video above, or this link here.

(The links above are affiliate links, so I will get some money from Mike Koenigs if you buy through my link. If you don’t like me getting money like this, then here is the raw link: http://www.mainstreetmarketingmachines.com )

MainStreet Marketing Machines is an awesome system, and Mike Koenigs’ stuff has been used by none other than: Paula Abdul, Tony Robbins, Frank Kern & many others.

Thanks to Sxc.hu for the image

Don’t get me wrong – making money on the internet can be a big challenge (as my family knows all too well!).

Over the last two years since discovering the leverage the internet can offer business, I’ve mainly been focussing on two distinct ways of generating income:

– helping small businesses get online

-learning the skills of internet marketing to gain money for my own business.

It’s the latter which promises the most leverage. Of course, if the whole economy was based online, traditional “brick & mortar” business would collapse through lack of custom. And in many cases, face-to-face transactions are still far better than their online equivalents.

What the internet is currently offering literally millions of people is a million ways to earn a very decent living, without being tied down to a traditional employee/employer relationship and all the hassle and poor pay that is invariably commenplace across so many sectors.

Plus, if you become very successful at what you can do, you can decide how you want to spend your time, and with whom.  And reading the menu from left to right becomes a luxery few can afford in such uncertain times.

In my case, the great allure is to be able to organise my life around my children, rather than the other way around.

In fact, I’ll be bold enough to say that I’m not interested in the million bits of paper one iota. I don’t want the million bits of paper (or their equivalent in my bank account).

What I really want is to be able to make a difference in the world. To be able to help fulfill the dreams of others, my children included.

I believe we only have one life. I want to make the most of it. To bring something of eternity’s breath into our frail but beautiful world.

How about you? Tell me your dreams & realizations below.

CCPRO University Explained

CCPRO University is the latest incarnation of internet marketing training available for any individual or business owner wanting to learn how to market their products or services online.

Click here for my recent website overviewing CCPRO University.

Watch the video below and then sign up to the right for more information.

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NEW! Click Here to read my CCPRO University Report here on this webpage!

Click Here for an extended version of this video

Click here for my recent website overviewing CCPRO University.


YES! –  I Want to Know More About This Cutting-Edge Training & System.

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Are You an Artisan or a Hack?

In his book The War of Art, Steven Pressfield outlines and fleshes out the battle of creativity and artistry that any entrepreneur goes through in order to give birth the things of real value from which others will gain benefit.

Through his own experiences and reflections on humanity, Pressfield powerfully makes the case for the releasing of the artist (or artisan) that lies within the creative higher self we each have.

Although Pressfield doesn’t use the word artisan, but artist, in my book the only tangible difference is the territory traditionally ascribed to each.

And, it’s in the idea of territory that he asserts his premise that this is only real ‘place’ where every true artist can flourish, whether they are a fusion researcher, scientist, entrepreneur, body builder, fashion designer, or writer.

‘Territory’ in essence, as Pressfield defines it, is the region of expertise or influence within which the true artisan flows with purpose and energy, giving birth to what is hidden within, purely for the purpose that it must be released into the world.

On the other hand, the opposite of territory – hierarchy – is a stultifying and inhibiting framework of operation. In a hierarchy, the artist is reduced to being a hack: someone who produces only for affect; not for the higher ideal of releasing inspiration into the world, but for the egocentric accolades they wish to receive from others as a consequence of their creation.

As Pressfield defines it then, the hack has sold out on the higher goals of sharing their intrinsic creativity, to a baser version which is only interested in producing something that will promote the hack’s ego contra his or her peers.

In plain English: the hack does his or her work thinking of how their potential audience will or won’t like the results, but the artist does her work to bring forth of what is within, whether or not an audience exists to receive it.

The artisan gains his or her energy and sustenance from doing the work itself, and not from the praise they hope to receive.

So, is it better to be an artist/artisan or a hack? Clearly not a hack, because at worst a hack is a sycophantic people-pleaser, pandering to the perceived opinions of those the hack is trying to impress, with the hope of receiving some positive affirmation or recognition.

When none comes, the hack is devastated, not having any internal reference point from which to seek solace.

The artist/artisan, on the other hand, travails like a mother-to-be in labor, and as Pressfield beautifully describes, and cries in awe when the miracle baby is held in her arms.

So, can only the hack become wealthy? The answer I believe, is that the hack is never wealthy, even if they are a multi-millionaire, because their offering is never given: instead, the hack always remain the victim of the approval of others, always seeking to compete in a hierarchy rather than operating with skill in their own territory or expertise.

Can the artist/artisan be wealthy? My point is that they will always be wealthy, whether they live in a wooden shack in a shanty town, or in a grand mansion in Beverley Hills. What defines the artist is not the approval of of others’ praise or money showered upon them, but the satisfaction that comes from within at having completed the work that they ached to bring forth, regardless of onlookers’ nods or shakes of head.

Make up your mind then, to be an artist/artisan, and not a hack.

And if you are in any doubt, read Pressfield’s book, the War of Art.

Chris Pearson is a great model of what business should be like: he is using his skills to help others. Not only that, but he is willing to put himself out there and let other people know what’s happening. You can read more about Chris at his Blog here.

What I love about the video about is what he says (5:30 onwards) about Twitter (& yes, I’m an avid Twitter user, so I’m not shooting down what it offers, by any means!):

“The bottom line is, if you keep getting capital to the tune of $200 million, it’s much harder to make that money back- it becomes more and more of a speculative thing where you’re hoping to get bought out by one of the few players with billions dollars. And that’s a bogus play. Why can’t your goal with your business be to..make your business awesome and not rely on a buyout down the road?  What’s so bad about that – I don’t know….

He pulls no punches with what he says next – but you’ll have to watch the rest of the video to find out! What I particularly like about his diatribe, is that I passionately believe in the same model of doing business: aim for just offering a solution to your clients that is simply the best that it can be. And don’t be afraid to put yourself out there to promote it, because it’s no use waiting for an angel investor to come along and discover your talent. You are the best person to do that.

So, a big round of applause to Mr Pearson for ‘doing the thing’.

By the way – in case you are wondering how I know about Chris, it’s because I buy his stuff. In particular, the Thesis framework theme that this website runs on. Thesis is incredibly flexible, and customizable compared to the bucket-load of themes I’ve used before, that I’m now using it exclusively on web development projects for local businesses. Click on the image below to take a peak at what Thesis can offer. And yes, that is an affiliate link.

Thesis: An Elegant & Customizable Theme Framework for WordPress. Once you've got Thesis, you won't want any other theme.

I think you know the answer to the above question – this is a marketing blog, after all!

Before I give the answer you are probably expecting, I want to give you some history to search engine optimization, my reasons for being interested in this topic, and finally why I believe it’s so important to get this right.

Firstly then, the background to the article – how has search engine optimization (SEO) evolved from its humble beginnings?

SEO arguably started becoming really important at around the time of the “Dot Com” boom at around the turn of the twenty first century, when companies realised how easy (and cheap!) it could be to promote their products on the internet, compared to the more traditional off-line methods that had been hitherto dominant.

Initially, SEO was dominated by keyword stuffing of the key search terms, whether it was in the content of the article itself, or in the meta tags in the html header part of the page. A quick confession here: I remember putting several hundred keywords at the bottom of an article which were the same color as the background text. It worked as well 🙂

It really was a goldrush, with many pages ranking highly without much effort. The articles themselves were horrible to read however: the word repetition comes to mind.

When Larry Page and Sergey Brin came on the scene with what they perceived as a real gap in the market, they realised that search engines were lacking an obvious contender: search engine results that were actually useful.

From the get-go, Page and Brin developed their search engine based on the concept of Pagerank, which ranked content via backlinks. (See this Wikipedia article for more information).

Their Engine rapidly developed into the more refined ideal of: “give people results that actually help them find what they want”.

If you’ve read anything about SEO, you’ll hear the terms “Latent Semantic Indexing”, “silos” and many more…all used to described the way the googlebot likes to read your website.

But I want to put the brakes on here, and emphasize that although these things play a significant part to how well your website will rank with the search engines (and in particular the main player, Google), I believe delving too deep into the technical world of SEO can risk you missing the entire point of why it has been developed in the first place:

Search Engine Optimization is primarily aimed at helping the search engines (which use computers to attempt to find relevant content quickly) find your content as if they were behaving like an army of intelligent, super-quick librarians.

In other words, the search engines are attempting to mimic humans.

So, back to my original question (and by now, I know you know what answer I’m going to give here).

The answer is obviously, that you should be writing for your targeted audience and not the search engines.

Look at it this way: at the end of the day, if you can connect with your audience through what you write, then you’ve achieved your objective.

The search engines are trying to become as good as human readers at discerning what is relevant and good content.

So, if you’ve been to school and you can read and write, then you have a massive head-start over Google, Yahoo, and Bing.

They may be super-quick at finding the content, but you are always going to be better (OK, at least for quite a while yet, let’s be realistic!) than a bunch of dumb lumps of silicon at evoking the desired response from your audience.

And, finally, don’t forget, the search engine results only constitute a minority of the total ways that your website can get traffic (social bookmarking, communitiy websites such as forums, local directories, backlinks from authoritative websites being three other very significant sources of quality, targeted traffic).

So, if you’re feeling overwhelmed by the SEO-game, and you haven’t got the budget to hire a bunch of tech-heads to optimize your site, instead, learn the skills of good copywriting, and finding obvious places to engage with prospects.

In the process, your value to others will increase, both in real and perceived terms….neither of which you would gain particular credibility for if you were just focused on the ‘backend’ of SEO.

Comment below!