If you’re new to internet or network marketing, you might be amongst those who’ve started purely for financial reasons.
You might be in a situation of immanent or recent redundancy, or you might just be fed up living from pay check to pay check.
If that’s you, then perhaps the last thing on your mind right now is how you can use your money to help others, and that’s very reasonable.
But let’s project forwards in time, to say 6 months or a year from now. Depending on the business you’ve started, and your own financial thermostat, you could be earning 5 or perhaps even 6 figures per month. At the moment, this might seem like pure fantasy, and I’ll get into why it might seem like that another time.
For now, let’s imagine that you’ve been able to give up your day job, and money is no longer a worry. What do you do now?
It’s no great secret that we all need to have a bigger purpose in life. Most of us who’ve been around for a while know that. But what if you’ve not found a purpose, other than to have financial freedom? What do you do now? Do you simply aim to earn even more money? Will that help you find your purpose?
Clearly no. It’s easy to see that now. But if you put off thinking about it for too long, you could become amongst those who never discover a meaningful purpose, or mission, in life. Having a mission might sound strange, but really I’m just talking about having a goal that’s bigger than you – something that will excite you and create a sense of fulfilment in you that grows as you put your time and effort into it.
If you make money itself to be your primary purpose or mission – perhaps so that you can gain status or recognition from others – then you’ll be very likely to be in for a nasty shock down the line sometime. Money itself can never produce a sense of worth. In fact, the opposite can be true: the more money you have, the more meaningless your life can easily seem, if you’re not careful.
At first, this might seem a strange end-point to reach, especially if you come from a difficult financial situation, or a poor background.
But it’s important to think about now. One reason why this undesirable outcome can can occur is because money ultimately brings financial and personal independence. But that’s all it does. Wealth, on the other hand, brings freedom – freedom to you, and to people around you.
Robert Kiyosaki (of Rich Dad, Poor Dad fame), is well known for his pithy saying: “Money flows. It has velocity”.
It’s where the money flows to that is important.
Your wealth is really what’s inside you – inside your thinking, in how you deal with people, in what you think about life. It’s not how much money you have.
That’s why you need to think about a bigger purpose – something higher to aim for, that’s bigger than you. It’s fundamental to how human relationships flourish. Your true wealth can only really be measured by how many lives you positively affect, not how much money there is in your bank account.
You might be scoffing at this, perhaps thinking “It’s OK for him, he doesn’t know what it’s like being broke”. Well, as I write this, I do. I know all too well what it’s like. I’ve been there. I know what it’s like to wake up in the middle of the night suddenly, wondering whether or not I’ve gone over my over-draught limit on my bank account yet again.
Or hoping that the economy won’t affect my job.
What I’m saying is this: if you’ve haven’t done this yet, start thinking about bigger dreams than just the personal ones. Yes, think about the fun things you’d like to do with your new-found financial independence – plan on having fun, and lots of it (you’ve almost certainly got some catch-up time here!). But also think about something outside of your own personal or family relationships too.
The bigger your dream, the more wealth you’ll have to offer others.
That’s where real fulfilment happens.
Don’t wait until you have financial independence to start thinking about these things. By then it might be too difficult to change the direction things seem to be moving in.
I’m not saying you have to have your gameplan mapped out in minute detail now – after all, you’ve possibly got genuinely pressing circumstances dominating your thinking right now.
All I’m saying is: start giving your mission or purpose some consideration now. It’ll help you keep going when you get setbacks and difficulties like nothing else can, and more importantly, it will be an important part of the groundwork for ultimate fulfilment for you & others in the times ahead.
If you’ve just started up in internet marketing, you might feel an adrenaline rush when you stumble across Twitter, or Facebook.
The scenario goes something like this:
“Hmmm, I could send loads of links to my offers using Twitter or Facebook. Hmmm, if I get 10,000 followers on Twitter in 90 days (or maybe 30) using an automated Twitter marketing software tool, then if only 0.1% of them buy my stuff, I’ll make loads of $$$$$”.
OK, I admit, I’ve had that thought.
But after a while, when you connect with others who are doing the same thing…the result is just lots of un-read Tweets (or worse, being banned from Twitter or Facebook).
And nobody is really listening. To you. Or to each other.
That’s not good for anyone.
The whole point about social media is that it’s meant to be social..conversational.
Does that mean that you shouldn’t send out scheduled comments at all?
I’m not saying that. I am saying that you should interact with people. Get to know them. Talk to them via Facebook chat, or Skype, or even meet them in person if they live in the same town/city as you.
Don’t just machine gun out endless affiliate links or opportunities.
For more information about the correct way to use social media, Google:
“Perry Belcher Social Media”.
Perry is funny, forthright, one of the biggest laughs I’ve bumped into on the internet & he’s genuine, loud, humble and not afraid to admit his mistakes.
Perry understands how social media should be used. And how it shouldn’t be used.
I’ve snagged this summary from F-Secure:
Tips for safer social networking
- ALWAYS have separate and secure passwords for your e-mail and social networking sites.
- If you become aware of a Facebook security problem, post about it on your Wall so the community can take preventive action.
- Pick your friends wisely and have a security guru among your friends!
- If you are on Facebook, Fan the “F-Secure” page to get the latest news
…I especially like 3. about having a security guru: make sure you choose someone who has some level of skill in this area if at all possible, so that you can be confident that they actually know what they’re talking about 🙂
The bottom line is: don’t be lazy (espcially with respect to email accounts used & email passwords).
How many email addresses should you have? At least two – a personal & a primary business email. If you’re a domain-a-holic like me, if possible have a separate email account for each domain you host.
How secure should the email passwords be? There’s a simple answer: as secure as you can possibly remember.
If this all seems too much
- Use a password-storing tool on your home computer to store all your passwords
- Make the master password VERY obscure so that even if your computer is taken over by a password-cracking trojan, it will take a long time to crack the master password.
- Since the password is obscure, unless you’re a nerd like me (who remembers very random sequences just for fun), write that pasword down somewhere & keep it somewhere safe.
This is pretty big news: you can read the full article in the Search Engine Journal here:
Here are my comments (which you can view here: http://bit.ly/BslrW ) on whether or not there’ll be a similar marriage between Google & Twitter:
Interesting! I wonder if Twitter would allow themselves to be bought out by Google…Twitter is now a massive player in the social media/marketing world in its own right, and so far they’ve resisted requests from the Big G.
Case in point: since Twitter took off in early 2009, I hardly do any active PPC marketing. I’m not saying they’re mutually exclusive..after all, you can get traffic incredibly quickly using PPC with Google (or Bing/Yahoo for that matter).
What I’m trying to say is that Twitter offers an incredibly powerful platform for connecting people together on many levels…something that the Google team might well be very envious of. After all, Google’s primary business model up to now has been to ‘just’ provide information…and that’s only the tip of the iceberg in any social or business context.
This probably explains why Google is launching it’s own social media platform (Google Wave) immanently…
Avinash Kaushik, of “Web Analytics: An Hour a Day” fame, has recently produced an outstanding video for Google business around the hot topic of what internet marketers can do to enhance their Google rankings. Of course, what we don’t know is how Bing (Microsoft’s relatively new Search Engine) will fit into the advice given in the video…please do comment with your results.
Watch the video here:
Twitter sometimes goes down due to overloading, but this time it was much more serious – the Twitter status page shows how the company was subjected to a severe denial of service attack.
Apart from the obvious hassle this will have caused many users, what are the possible outcomes of this so-called ‘DoS’ & should we be worried?
In short, the Twitter Technical Team – aka T3 (I admit, I just made that up 🙂 ) will obviously be working hard on how to prevent this in the future.
But why do ‘hackers’ (or ‘crackers’ as they should be correctly termed) do this kind of thing?
Well, there are as many reasons as days in the year, but one of the primary ones might be to see if they can hold Twitter to randsom – ie ‘Pay us $100,000USD or we’ll take you down again’ kind of thing.
Or, it might be they just want to be able to go higher up in the hacker rankings:
“Hey, were you the guy who brought Twitter down? Hey, quDoS to yer man…”
Whatever the case, it’s a jolt of a reminder for all us Twitter-ites (or Tweeterholics) not to become reliant on Twitter as our primary method of communicating with one or another.
There’s always the phone. Or even…face to face 🙂
If you’ve been involved in your own business, offline or online, you’ll know what the title is about.
The phrase is forever etched into my mind when it’s mentioned by Sir Alexander Dane (played by Alan Rickman) in the film Galaxy Quest,
when he’s trying to help the main hero of the film (Jason Nesmith) escape a nasty rock monster that’s out to get him:
Sir Alexander Dane: You’re just going to have to figure out what it wants. What is its motivation?
Jason Nesmith: It’s a rock monster.
It doesn’t have any motivation!!
Sir Alexander Dane: See, that’s your problem, Jason. You were never serious about the craft!
Perhaps the take away here is the motivation that drives us to do things.
I for one have had my fair share of excitement at the prospect of suddenly having lots of zeros in my bank account (with other numbers in front, I hasten to add!!!)…but that emotion can wear off quickly.
Especially when I find out what I have to do to get the zeros.
A case in point has been the recent hype surrounding Donald Trump’s new network marketing venture – the real possibility of gaining substantial amounts of money without too much effort, if you started before Mr Trump appeared on Oprah’s show.
I nearly signed up – but my stomach churned when I found out that the idea was to market a range of health pills, and eventually a whole host of other miscellaneous products. It’s not that I don’t believe in preventative medicine or network marketing – I do (& have nearly joined Usana on several occasions).
It’s just that in the case of the Trump Network, it’s not something that motivates me. I don’t want to promote a range of products which I don’t particularly want to use myself.
I am involved in network marketing, as well as internet marketing, and have my eye on one or two other marketing systems (hint: Google ‘GPT’!)….but I know that to really succeed, I have to be motivated.
Interestingly, Timothy Ferriss of The Four Hour Work Week has recently blogged about clearly laying out your worst case scenarios as a way of inoculating yourself againt their all too-often stifling effect of enabling you to fulfill your vision.
And there’s the key here – my motivatation is defined by my vision of what I ultimately want to achieve. It’s not enough to be motivated by money, or to be goaded by goals.
I need to have a deeper sense of where I want to go, and the practical sense to overcome the perceived obstacles that would try & prevent me from even starting.
Galaxy Quest’s rock monster just wanted to be free from the disruptive vibrations created by Jason Nesmith’s presence (honestly – it’s in the outtakes of the DVD!!).
Whilst I don’t possess Dr Lazarus’s powers, I do know that once I’ve figured out what I want, what my core motivations are, I’ll be in a much stronger position to survive the assailing rock monsters in my mind, to be set free.
PS: Yes, I’m a BIG fan of Galaxy Quest 🙂
- Eban Pagan attributes much of his success down to the fact that he moves the “free line” (ie the proportion of content that he gives away) deep into the territory of content that can genuinely make a massive difference to his viewers, and the above is a typical example of the invaluable advice he gives away.
- Watch the videos & you’ll understand why he entitles the mini series this way – apart from being very eye-grabbing, it’s a useful way to frame what you might be doing in your business – are you setting things up to make you a hostage of your own success, or will your business set you free?
- If you’re new to Internet Marketing, you might feel bewildered and confused by the exponentially-growing opportunities that exist, and you may not know where to start. For a limited time, I’m offering a free Internet Marketing Course that I’ll be running in the next few months. If you want to be kept up to date with its release, sign up below.
Yes Please! Let me know when Internet Marketing 101 comes out!
The IM Report Card is a brilliant concept – it gives anyone with direct experience of internet marketing products a chance to share their experiences, good & bad, of a product that they’ve bought/used.
It aims to become THE place of effective peer-review in the Internet-Marketing Community, and it’s aims in that respect are commendable.
What’s more interesting, is that the owners will also *pay* the reviewers money, which is a good way of encouraging people to bother to review. All submissions are monitored for spammy links, and are reviewed prior to publication.
Here’s an article I’ve just finished about Global Domains International, with whom I’m a member:
Little Disclaimer: I can only speak from personal experience here, so please don’t take what I say as ‘gospel’.
I’ve been using GDI for a couple of months now, in ‘set-and-forget’ mode.
I found out about them through an affiliate link on Twitter.
If you’re new to website building, and don’t mind paying a little over the odds for a basic webhosting/design service, then I think GDI is great value – the GUI-based interface is a real God-send for anyone new to designing web pages.
For myself, I didn’t personally ‘warm’ to the web-building interface, as I’m the sort of guy who likes building things from the ground up.
Having said that, I didn’t join GDI for the web-building tools; I joined it to earn some money.
I’m currently working on a few businesses, one of them being affiliate marketing, and so one way I’m promoting GDI is through a very simple banner ad on my blog.
I’m not expecting it generate significant income initially, but once traffic grows significantly to my blog, I’m sure that some people will like what GDI offers, particularly in the niche that the blog focuses on.
The other way I’m promoting GDI is again incidental – through Kimbal Roundy’s Spider Web Marketing System, which he’s imminently releasing in it’s version 2.0 form, using social media.
Undoubtedly Kimbal uses GDI & other affiliate schemes to earn himself money, and I think he’s a very clever guy (& all the best to him for creating SWS 2.0).
In the long run, I expect to earn the most using GDI through Kimbal’s system, as it’s a very powerful lead generation product that he’s created.
If you’re not doing either of the above, or promoting it through other methods that the GDI trainers recommend, I would say that unless you totally focus on GDI completely, you’ll be disappointed with the results.
But in truth, you shouldn’t expect to gain much in any niche/business model unless you put massive action into it, so noone should be complaining that GDI doesn’t match up to their expectations.
To anyone out there who’s just starting out using the internet to make money – don’t be angry with the marketing, just learn about it, and learn from it…..monitor your own emotional response when you see good marketing & learn why it’s so effective in drawing you in.
In time, you’ll have the principles firmly established in what you do. Remember, good marketing is all about AIDAS (Attention/Interest/Desire/Action/Satisfaction). The GDI marketing is amongst the best I’ve seen.
But I’m not cross with them for drawing me in – I went into GDI with my eyes open. I’m not disappointed. Remember too that there is a *lot* of training available to help you if you want it.
I’m busy developing my primary businesses, so I haven’t availed myself of that training – but it’s there if I ever want/need it.
So, if you are a GDI member, take the advice from the few reviewers here who have stuck it out, some of whom *are* earning good money.
And if you’re thinking about joining them, but haven’t yet made up your mind, make sure you realize that you *will* have to work hard at it initially – and as one other reviewer said – be prepared to think outside the box a little bit & find you’re own unique angle.
That’s one of the key ingredients for any *really* successful marketer, whatever you’re promoting/creating.
All the best,
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