Blekko Review: Intelligent Search For The Socially Connected World

I’ve just been playing around with a very cool new search engine called Blekko. It’s currently in Beta, but it has a lot of very cool functionality that, although you can find within Google if you try looking hard enough, it’s very easy to use. Namely, Blekko (rhymes with Gekko??!) allows you to create your… Continue reading Blekko Review: Intelligent Search For The Socially Connected World

Google Quality Score & Cost-per-Click De-mystified

Hal Varian, Chief Economist at Google, talks about Quailty Score & Cost per click in PPC advertising. Key Components to your website: These all affect your quality score Relevant, original content Be easily navigable Quick load time Minimum pop-ups or pop-unders Be transparent about the nature of your business – how your site interacts with… Continue reading Google Quality Score & Cost-per-Click De-mystified