Today I'm going to let you know all about one of the coolest pieces of software I have ever seen for managing and building an online business,  called FusionHQ. It's perfect for non-techies and seasoned marketers because it requires no coding at all and is really simple to use. 

 
 
The biggest challenge that typically confronts would-be marketers is the technical hurdle that must be successfully jumped even before an idea can even begin to be turned into something tangiable.
 
FusionHQ changes all that because it eliminates the need for programmers and designers (which is why I'm so excited about it). You can now do it yourself or get outsourced staff to do it – it's really that easy (I'll explain in more detail shortly).
 
I've got nothing against being able to roll up my sleeves and coding manually, but the time-saver that FusionHQ provides is incredible.
 
For the first time ever, I can actually *think* about where I'm going, and what I want to achieve, instead of getting bogged down in technical blind alleys.
 
 

So What is FusionHQ?

 
FusionHQ is a multi tool platform that allows anyone (even a non-techie) to build an unlimited amount of professional, fully customizable sales funnels, membership sites and affiliate programs without a single line of code.
 
No HTML, no PHP, not even FTP – it's all automated.
 
(BUT – and this is the coolest thing, you can *still* do all the tech-head stuff if you have those sort of skills).
 
 

Building Websites

FusionHQ uses drag and drop technology which is very intuitive. You can literally drag an optin form onto the page (fully coded). The same goes for videos, buy now buttons, images and much more. This is awesome especially since most other people only allow you to use a WYSIWYG text editor.
 
I love FusionHQ's split-testing feature because it's very simple to do: I can set up a split test in 20 seconds – all without a single line of code, and then analyse which page converts better…all within the FusionHQ interface.
 
When it comes to building your site, there are plenty of professional templates to choose from and you can create your own, or modify the existing range. 
 
You can then build out your sales funnel by adding pages to the drag and drop process map. This is where you plan out your upsells, downsells, exit popups, etc. FusionHQ codes it all together automatically. Perfect for non-techies and advanced marketers.
 
 
My favourite part of FusionHQ is the membership site builder. It makes it so simple to build an entire membership site in no time at all. 
 
FusionHQ allows you to manage your members, give unlimited membership levels, and build your membership site using the drag and drop technology (again no coding at all).
 
There are a lot of membership scripts out there that aren't real membership sites. 
 

FusionHQ membership sites…

* Give everyone a unique username and password
* Only allow one person to login at once per username (preventing people from sharing login details)
* Drip feeds content (great for making money with membership sites)
* If someone refunds they will actually lose access to the membership (unlike many other membership scripts out there)
 

Hosted on Your own Server:

Once you're happy with your site, FusionHQ allows you to upload your website to your own hosting or FusionHQ's cloud Hosting. With the FusionHQ cloud hosting you don't even need to worry about changing DNS settings – it's nice for non-techies who don't know how to do that kind of thing.
 
Note: FusionHQ is not one of those platforms that force you to upload your website on THEIR server. Platforms that do this usually take your website should you decide to move on to something else (it doesn't make good business sense). 
 
FusionHQ isn't like that, you can upload your files to your own hosting and you can even export your site to a zip file if needed. Giving you all the control. As a retired Linux geek, that's music to my ears 🙂
 
 

Payment Gateways

If you intend to sell anything via your website, you're going to need a way to process payments.
 
Currently FusionHQ easily integrates with Clickbank, Paypal, 1shoppingcart, 2checkout and Authorize.net (with more on the way in future upgrades).
 
 

Autoresponders

FusionHQ has it's own in-house autoresponder, making it more of a fully integrated system for online business owners. 
 
Obviously you don't have to use it if you don't want to. You can continue using your own autoresponder. For some of my existing campaigns, I've carried on using Aweber, but for my main membership website, Web Video Explosion, it made much more sense to use the built-in autoresponder, as it allows for easy integration with the Affiliate setup.
 
FusionHQ integrates with all the other popular autoresponders (as well as Aweber), Getresponse and iContact.
 
 

Go2webinar integration

Webinars are a great way to make money provided you have something to sell. Well FusionHQ allows you to set up custom squeeze pages that register people to multiple webinars AND a list simultaneously from one form. 
 
This is very powerful and will help you get more people on your webinars, which means more money. It's also a great way to build your list because they sign up for the webinar(s) and your list at the same time – all from one form.
 
When I first started using FusionHQ, I didn't spot this feature, and only discovered after we ran our first webinar for Web Video Explosion that it was a pretty much 1-click process.
 

Affiliate Program

You can build an affiliate program without any coding. Fill out your settings, create your tools and you're ready to recruit affiliates. The affiliate software has double layers of protection – IP tracking AND cookie tracking – which ensures accurate stats for affiliates.
 
FusionHQ's affiliate software enables you to manage affiliates, create custom commissions, custom tools for specific affiliates, etc. 
 
It can also be used to integrate with Clickbank much in the same way as EasyClickMate.
 

Conclusion

FusionHQ is an impressive multi tool platform that saves a ton of time and money. If you're serious about building an online business then this is a platform that I'd highly recommend, and I'm using it as the platform of choice for delivering my forthcomging Web Video Explosion Training Program.
 
I love its drag and drop simplicity, while being fully customizable and professional at the same time. It's an all-in-one business platform that integrates with popular softwares without a single line of code. 
 
I didn't think software like this would be possible (especially doing all this without a single line of code) – but I'm happy to say I've been proved wrong. There are a few platforms on the market though FusionHQ is definitely way a head of the game.
 
FusionHQ have a complete team behind them and have big plans for the future. As a member of FusionHQ you get all future updates for free – which is great. 
 
FusionHQ has now made the technical side of managing and building an online business simple and I applaud them for that. This is definitely something that is now an essential core part of my business. 
 
No need to waste thousands of dollar on programmers – not to mention all the time it takes trying to explain what you want.
 
If you're a non-techie, this is dream come true – so many people get stuck on the technical stuff (or, in my case, badly side-tracked!!)). 
 
Now you can focus more on the marketing and getting the money coming in.
 
Check it out now at:
 
 
Dez.

I’ve just been on a leadership development teleseminar with Jay Kubassek, and during the call, he quoted the often-mentioned statement, attributed to Thomas Edison:

"Genius is 99% perspiration & 1% Inspiration".

Jay outlined the key difference between those who create sustainable success , and those who don’t. In other words, what is the missing 1% – the ‘X Factor’?

Jay has been working hard over the last 4 years to create an incredible community of entrepreneurs, which now includes members in over 190 countries around the globe. And it was only recently, he admits, that he really found that missing 1%, that intangible ingredient that lies behind his motivation to work so hard.

That missing 1%, the almost magic ingredient, is to be found only when you can answer the question to "What is your Why?, in other words, why do you do what you do…?

This goes deeper than cashflow, holidays or wealth, and is a fundamental question we each need to ask ourselves.

Watch me talk about this more, below:

Here’s a recent example of a video embedded with Easy Video Player 2:

 

 

The actual video is on the Web Video Explosion website, which is running FusionHQ – a very powerful marketing platform which allows me to generate websites, sales funnels, "launch trees", affiliate campaigns, and much more.

If you’re serious about online marketing, then both Easy Video Player 2 & FusionHQ will allow you to produce quality online content very quickly.

I’ll be showing you more about both these tools over the next few weeks, giving you a "sneak peak" on how they are used, and how to build sales & marketing funnels using them both.

Dez.

(PS The links to FusionHQ & Easy Video Player 2 are affiliate links, so I will get paid money if you subsequently buy either of the products through my links. I highly recommend both, and am using both on my online marketing).

 Mike Maloney’s visit to the Annual International Banking Forum proved to be a real eye-opener. 

His informal meeting with Moscow-based gold dealer Ivan Zhiznevskiy shows thst something is a-miss with one of the Russian mints that produce gold coins. 

The video above shows the presence of flaws and blemishes on the surface of several gold coins produced by the St Petersburg mint, and even more striking is the bank’s response (where the dealer bought the coins):

"You must keep the coins in a protective atmosphere, otherwise they will corrode".

Now, since when did gold start to corrode?

And more than that, since when did gold coins start to change colour.

Unless of course, they’re not pure gold.

But that sort of thing only happens in times of great economic stress, so, no problem, right?

Obviously you get my point.

Whilst other banks might not be so blatant about the fraud that is endemic in the world economies, you will no doubt be aware that we are living in a time of unprecedented wealth transfer.

It’s time to get educated and act: before long, the average middle-income earner will no longer exist. Pure gold or not pure gold. 

Andy Harris' iPhone lying in state

Thanks to Andy Harris for permission to use this photo.

In case you didn’t see on Google news recently (as I write, it’s still on the UK edition of Google news), there was an apparent survey which claimed that 54% women preferred men who had an iPhone. The survey was released through Newswire & Google scraped it onto its front page of the Sci/Tech section.

Now, according to Robin Wauters of TechCrunch, it turns out that a digital marketing agency, called StickyEyes, has supposedly done this survey, and then issued it on behalf of a mobile phone distributor (Phones4U).

But Phones4U got a nasty shock when they found out that the survey, because StickyEyes, it seems, hadn’t got permission from Phones4U to release the survey. And worse, Phones4U are denying that they even gave StickyEyes the remit to do the survey.(See Robin Wauters’ article on TechCrunch FFI).

So, I guess you’d call it a case of non-permission marketing.

And now Apple has apparently muscled in, asking Newswire to remove the story – which it has.

What’s the take-away here? Well, there are several lessons.

Firstly, outsourcing always carries some risks. Secondly, good, transparent communication between different parts of your business are key.  And finally, clearly-defined & understood parameters for the remit of the outsourced company’s decision-making and independent actions are obviously necessary.

So, will StickEyes get this mess ‘unglued’?

To be honest, I don’t want to finger-point here, because it’s all-too easy for things to become flakey around the edges in the fast-moving online world.

Now all I want to do is find out about the survey results, to see how reliable the data are – as a Physicist by training, reliability of data is always the first question I’m looking to answer :).

After all – I haven’t got an iPhone. Not that my wife minds at all 🙂

Comment below!

CCPRO University is the latest incarnation of internet marketing training available for any individual or business owner wanting to learn how to market their products or services online.

Click here for my recent website overviewing CCPRO University.

Watch the video below and then sign up to the right for more information.

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Credit: http://sxc.huThere are many things we cannot control in life (pause for 20 seconds if you want to think of some examples!).

But what about the things we can control? What should we do about those…?

Here’s my top 3 list of things you should be regularly watching the dials:

  • Mindset
  • Consistent Action
  • Your Network of Influencers

Mindset: Make sure you regularly (as in a 30 minute daily dose – minimum) of encouraging & upbuilding wisdom from others who have learned how important it is to develop your mind and mature in attitudes. Haven’t got time? Ditch your TV. Listen to Anthony Robbins on your iPod instead of music whilst you exercise. Get up 30 minutes earlier, or go to bed 30 minutes earlier. Do whatever it takes to make the difference in your thinking.

Consistent Action: This is the single-most biggest secret of success that any successful entrepreneur has mastered. Most people fail in life and in business because they haven’t got a DMO (Daily Method of Operation) that works – or even exists at all.

Your Network of Influencers:If you’ve been around for a while, you will know the saying that your income is the average of the 5 closest people to you. Not only is your income influenced, but also the way you think, what you believe and the habits that you form. So watch carefully who those people are, and make some tough choices in your life. It’s your responsibility, noone elses.

Now, as I said earlier, there are many things in life that you can’t control (like exploding volcanoes affecting flight paths, for example), but the above 3 are my top 3 controllables that you should be regularly watching the dials for.

If you do, you’re much likely to fly in the direction you want to go. The alternative is a crash landing – and that’s not a pretty experience for you, or others. So if you are struggling in your business, do a quick spot-check of the above ‘dials’ and make your course corrections.

Lastly, the best way to steer the course of your life is to daily check your dials. Remember: most of the time, you will start to drift off-course (think: cross-winds ie, adversity)…so you must trim your controllables.

Wishing you every success,

Dez.

Mike Filsaime is a well-known internet marketer, trainer, and all-round very clever chap who has made his fortune online over the last decade.

More recently, he has been moving away from the ‘traditional’ expert-trainer (ie being an internet guru) to focus more on developing 7-figure software online products, also known as ‘Software as a Service’, or SaaS.

His latest project is to open up the source code to one of his most well-known products, the Butterfly Open Source Code, which offers anyone the chance to download and use Butterfly Marketing code for their own use for free.

I’ll be using it on several of the websites I’m developing, including this one. If you want to know more details about this phenomenal offering from Mike Filsaime, visit the Butterfly opensource code website now.

Picture this: I’m on holiday in beautiful hill country in the North of England with my family, including my 88 year old father-in-law who is wheelchair-bound.

We all decide to go and see a water fall, which is nearly 4km (about 2 1/2 miles) from the car park. As it’s very hilly, the journey is quite a challenge for me. But we make it, and are amazed by the powerful noise of the waterfall running down a steep gully near the reservoir outlet.

Then I face the journey back. I am now tired, it’s evening, and the return trip back to the car is more up than down.

As we race back, trying to get there before sundown (there are *no* lights anywhere, as it’s literally miles from civilization), we reach the home straight and suddenly the sun breaks out behind some high cloud, glimmering late golden sunshine onto the reservoir, and us.

The sight, as you can see from the image above, is quite breath-taking. And I find myself saying the following to my father-in-law:

“I’m glad we went as far as the waterfall John. I’ve learned in life that if you want to get something special, you have to do something special. And I know we won’t be coming back here, so I felt it was worth going the extra distance.”

Not only did we get to see the fast torrent of water, but we experienced the awe-inspiring sight as we completed the final leg of the journey back.

The takeaway is very clear: if you want to gain something unique, something inspirational or special in life, you must be willing to do what other people might not be willing to do.

You will be richly rewarded (in the best and broadest sense of the word ‘rich’) as you do this.

In case it has been a hidden truth: the finest treasures always require hard and often unique work, plus a willingness to do things that others would not do.

One final thought: during our 3 hour round trip and tour, we only saw one other family. Don’t be deceived into thinking that because there are few treading the path you are headed, that it’s the wrong path. It’s more likely to be the other way around.

In his book The War of Art, Steven Pressfield outlines and fleshes out the battle of creativity and artistry that any entrepreneur goes through in order to give birth the things of real value from which others will gain benefit.

Through his own experiences and reflections on humanity, Pressfield powerfully makes the case for the releasing of the artist (or artisan) that lies within the creative higher self we each have.

Although Pressfield doesn’t use the word artisan, but artist, in my book the only tangible difference is the territory traditionally ascribed to each.

And, it’s in the idea of territory that he asserts his premise that this is only real ‘place’ where every true artist can flourish, whether they are a fusion researcher, scientist, entrepreneur, body builder, fashion designer, or writer.

‘Territory’ in essence, as Pressfield defines it, is the region of expertise or influence within which the true artisan flows with purpose and energy, giving birth to what is hidden within, purely for the purpose that it must be released into the world.

On the other hand, the opposite of territory – hierarchy – is a stultifying and inhibiting framework of operation. In a hierarchy, the artist is reduced to being a hack: someone who produces only for affect; not for the higher ideal of releasing inspiration into the world, but for the egocentric accolades they wish to receive from others as a consequence of their creation.

As Pressfield defines it then, the hack has sold out on the higher goals of sharing their intrinsic creativity, to a baser version which is only interested in producing something that will promote the hack’s ego contra his or her peers.

In plain English: the hack does his or her work thinking of how their potential audience will or won’t like the results, but the artist does her work to bring forth of what is within, whether or not an audience exists to receive it.

The artisan gains his or her energy and sustenance from doing the work itself, and not from the praise they hope to receive.

So, is it better to be an artist/artisan or a hack? Clearly not a hack, because at worst a hack is a sycophantic people-pleaser, pandering to the perceived opinions of those the hack is trying to impress, with the hope of receiving some positive affirmation or recognition.

When none comes, the hack is devastated, not having any internal reference point from which to seek solace.

The artist/artisan, on the other hand, travails like a mother-to-be in labor, and as Pressfield beautifully describes, and cries in awe when the miracle baby is held in her arms.

So, can only the hack become wealthy? The answer I believe, is that the hack is never wealthy, even if they are a multi-millionaire, because their offering is never given: instead, the hack always remain the victim of the approval of others, always seeking to compete in a hierarchy rather than operating with skill in their own territory or expertise.

Can the artist/artisan be wealthy? My point is that they will always be wealthy, whether they live in a wooden shack in a shanty town, or in a grand mansion in Beverley Hills. What defines the artist is not the approval of of others’ praise or money showered upon them, but the satisfaction that comes from within at having completed the work that they ached to bring forth, regardless of onlookers’ nods or shakes of head.

Make up your mind then, to be an artist/artisan, and not a hack.

And if you are in any doubt, read Pressfield’s book, the War of Art.